Pastel Dawn is a one-stop solutions firm. We build custom websites, web applications, plugins and integrations, and we rescue aging systems. One team handles your project from first plan through ongoing support, so there are no handoffs.
A rescue mission, a few first launches, and one tool that turned half an hour of data entry into three seconds.
A custom ordering app for a salad and catering business: a clean customer ordering flow plus an admin dashboard for menu, pricing, order cutoffs, and blackout dates. Logo included.
Replaced a 13-year-old WordPress site with a modern React build, and traffic took off: active users up 2,608 percent in the first 30 days, on a site that loads in under 2 seconds with a 95-plus mobile score.
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A ground-up redesign for Tim Hilcove's Phoenix vehicle wrap company: a dated template replaced with a bold, conversion-first React build that finally matches the quality of the wraps.
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A WordPress rebuild that removed heavy plugin bloat and added custom plugins for adoption cards and donation tracking, with the integrations to tie it together.
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A hand-painted art shop for a Scottsdale painter: gallery, Stripe checkout, custom commission briefs, and a CMS she runs herself, all built from scratch.
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A custom React app suite with an audio-driven intake tool that writes straight into their shelter management system. Volunteers speak; the data lands in about 3 seconds instead of 25 to 30 minutes.
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Tell us what you are making or what needs rescuing. One team, one free proposal, no handoffs.
Start a projectFrom a first marketing site to a custom application and the long tail of support that keeps it sharp. Pick a starting point, or bring us the whole thing.
Brochure and marketing sites that load fast, read clearly, and look like you mean it, with or without a CMS.
Web applications, plugins, and integrations built to fit your workflow, plus rescue and modernization for aging systems.
The work that starts after launch. We keep things fast, secure, and findable so your software compounds in value.
The people who plan your project are the people who build it and the people who keep it healthy. No offshore black box, no account-manager telephone game. That continuity is how the work stays coherent, and fast.
From first plan through launch and ongoing support, the same people stay with your project. Nothing gets lost in translation.
Every build is fast, secure, accessible, and tested, measured against a production-readiness bar and sized to your project.
Your code, your data, your domain. No lock-in and no hostage situations. What we build belongs to you.
We work at three levels and grow as you do: marketing sites, custom applications, and full products.
React, Next.js, serverless, and a global CDN. Current tools, used carefully, so the result is quick and durable.
Inherited something slow, fragile, or abandoned? We bring aging systems back to life without starting from zero.
A clear path from idea to something live and looked after. The shape flexes to fit your project, the continuity never changes.
We map goals, scope, and the shape of the build before a line of code.
Interfaces that feel crafted and clear, drawn from your brand and your users.
Clean, well-tested code shipped in steady increments you can watch grow.
Updates, performance, and visibility handled, so it keeps earning its keep.
Start with the build, then keep it running. Every number here is a starting point to anchor the conversation, not a checkout. The real scope and price land in a free proposal.
One-time builds. Final scope and price land in your free proposal.
One team to maintain, secure, and grow what you launched. Monthly plans, cancel anytime.
For a marketing site that needs to stay healthy and current.
Ongoing support plan
For a site or app that should keep getting faster and more visible.
Ongoing support plan
For a product under active development that needs a real team behind it.
Ongoing support plan
Not sure where you land? That is exactly what the proposal is for. Tell us the goal and we will price the path to it.
Tell us what you are making or what needs rescuing. One team will take it from first plan through launch and well beyond.